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Apple Inc (NASDAQ:AAPL) Now Rejecting Apps With Fingerprint Enabled On the Onset of iOS14.5

A recent privacy policy update by Apple Inc (NASDAQ:AAPL) made it impossible to get apps that require fingerprint data in the App store. According to Forbes, Heetch, Radish Fiction, apps that depend on an SDK from adjusting are among the rejections.

This comes as a previously announced privacy policy and protects the App Store and its users from tactics to collect their data. Developers also note that this policy change comes ahead of Apple’s App Tracking Transparency (ATT) safety measures expected to be released with iOS 14.5. These measures will help users better understand and track how third-party apps use their data and Apple’s effort to protect it.

Apple’s message to the developers

Apple has informed the developers of the rejected apps that their software has the tools to collect the user’s data, a practice that’s in breach of the privacy policy. Part of the message to developers reads, ‘Your app uses algorithmically converted device and usage data to create a unique identifier in order to track the user.’

Market analysts also view this as repression on apps using the adjusted System Development Kit. Adjust, which claims to have over 50,000 apps using its SDK, collects probabilistic attribution. Fingerprinting data can replace Identifier For Advertisers (IDFA), an identification method for advertising that Apple hopes to control with the new ATT.

Rejecting all the apps that use adjust could mean a catastrophic iOS update for iOS 14.5, with some of the most common apps rejected. Therefore, it’s refreshing to note that adjust has updated its System Development Kit in the last few hours. This update will very likely bring all its apps up-to-date with Apple’s new regulations.

In conclusion

In addition to the new App Tracking Transparency safety measures in the iOS update, Apple will launch new ATT policies. Notably, IDFA will be configurable for each app. This will give the user the chance to give each app permission when it first launches.

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