Apple Inc (NASDAQ:AAPL) has always been the sort of company that remains open to taking up all lucrative opportunities to better its business. It gets into business with Target Corporation (NYSE:TGT) this time around, a deal that will see the behemoth expand its footprint in more stores. Target had earlier pronounced that it would be channeling resources and efforts towards establishing “dedicated Apple shopping destinations,” and the time has now come.
The unveiling exercise
Target says it will move gradually with the process, starting by unveiling about 17 stores on a nationwide scale. These stores stretch out from Miami, San Jose, California, and other major areas. The business outlines that it wants to uphold a culture of opening up more stores with time. If all moves according to plan, it might be unveiling more stores this fall.
Other people might be quick to say that Target had already been carrying some wide-ranging Apple products. Anyone with such a perspective is right! The point has everything to do with business expansion by adding new dedicated spaces, as Apple calls them.
It is a new dawn for the product consumers looking forward to enjoying “the assortment of Apple products.” Most of them will probably see the recent change as a great idea, based on the convenience aspect. Most of them will enjoy going online to shop for what they want. According to sources, those who can’t abandon the shopping culture in stores will also be catered for in the best way possible. Target and Apple have vowed to continue channeling efforts and resource towards improving customer exp[reincde.
Some product consumers have been curious about where the products will be placed. Target intends to set up new sections that will be strictly reserved for guests. The plan underway is to ensure customers experience the latest products in the best way possible. Apple will train “Target Tech Consultants,” who will demonstrate to customers the various products and their usage.
Target and Apple have had a great working relationship over the years. They started collaborating in business 15 years ago.